Directions Hair Color Semi-Permanent Hair Dye 55 Flamingo Pink 100 ml

Directions is a temporary hair dye, with a creamy consistency, odorless and no need to mix components: it is ready to use, safe for hair and lasts for 2-4 weeks perfectly.

• Usage tips:
  To achieve the brightest color, hair must be pre-lightened as much as possible; on natural light hair, the dye may only give a slight shade, dyeing unbleached black hair will not give any results.
• The use of conditioners interferes with the fixation of the dye, the color will be less saturated.
• You can add a small amount of dye to shampoo to maintain the color longer.

Characteristics:

• Achieve a bold and extreme look with the fantasy tones of La Riche Directions.
• It is a direct dye and does not need an oxidizing cream.
• Does not damage hair.
• The color duration is about 6-8 washes.
• It is recommended to use neutral and sulfate-free shampoos to prolong the color duration.
• Do not have the power to lighten hair.

Instructions for use:

• Before coloring, wash hair with a pH balanced shampoo and towel dry. The day before dyeing, it is not recommended to use hair conditioners or lotions. Transfer the required amount of dye to a plastic container. For short hair, half the volume is enough, for long hair the whole content is necessary.
  
• Wear protective gloves (it is better to choose those that fit tightly to your hands, rather than the usual wide gloves that often come with dyes). To prevent staining of the skin on face and ears, lubricate them with vaseline or baby oil. For a more even application, it is recommended to use a special brush.
  
• Apply the color to the hair at a distance of 3-4 cm from the scalp and distribute evenly on the tips.
  
• Start coloring from the back of the head, making sure the hair is evenly saturated with dye.
  
• After application, comb the hair thoroughly until the dye foams, indicating the complete absorption of the coloring substances by the hair.
  
• Lighter shades may require longer brushing.
  
• Leave the dye on the hair for 30-60 minutes or longer, depending on the desired intensity.
  
• Note that lighter shades may require longer exposure times. The use of a hairdryer will reduce the time to 15-30 minutes and may produce a brighter and longer-lasting color.
  
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