Directions Hair Color Semi Permanent Hair Dye 52 Pastel Pink 100 ml

Directions Hair Color Semi Permanent Hair Dye 52 Pastel Pink 100 ml
Directions Hair Color Semi Permanent Hair Dye 52 Pastel Pink 100 ml

Directions Hair Color Semi Permanent Hair Dye 52 Pastel Pink 100 ml

Regular price €8,50 Sale price €6,80 Save 20%

Directions Hair Color Semi Permanent for Hair 52 Pastel Pink 100 ml

Directions is a temporary hair dye with a creamy texture that is odorless and does not require mixing components: it is completely ready to use, safe for hair, and lasts perfectly for 2 to 4 weeks.

  • Directions for use:
    To achieve the brightest color, hair should be pre-lightened as much as possible; on natural light hair, the dye may only give a slight tint, and dyeing unbleached black hair will not have any results.
  • The use of conditioners can interfere with the color fixation, making the color less saturated.
  • You can add a small amount of dye to shampoo to maintain the color longer.



  • Get a bold and extreme look with the fantasy shades of La Riche Directions.
  • It is a direct dye and does not require an oxidizing cream.
  • It will not damage your hair.
  • The color lasts for about 6-8 washes.
  • It is recommended to use neutral and sulfate-free shampoos to prolong the color's duration.
  • It does not have the power to lighten hair.

Instructions for use:
Prior to coloring, wash your hair with a pH balanced shampoo and towel dry. The day before dyeing, it is not recommended to use hair conditioners or lotions. Transfer the required amount of dye into a plastic container. For short hair, half of the volume is enough, and for long hair, the entire contents are needed.
Use protective gloves (it is better to choose ones that fit tightly to your hands, rather than regular loose gloves that often come with hair dyes). To avoid staining your face and ears, lubricate them with petroleum jelly or baby oil. For more even application, it is recommended to use a special brush.
Apply the color to the hair at a distance of 3-4 cm from the scalp and distribute evenly on the tips.
Start coloring the back of the head, making sure the hair is evenly saturated with dye.
After application, carefully comb the hair until the dye foams, which indicates the complete absorption of coloring substances by the hair.
Lighter shades may require a longer brushing.
Leave the color on your hair for 30-60 minutes or longer, depending on the desired intensity.
Note that lighter shades require longer exposure times. Using a hairdryer will reduce the time to 15-30 minutes and can produce a brighter and more long-lasting color.
Rinse hair under running water; for better color fixation, rinse hair with a vinegar solution (mix equal proportions of white vinegar and water, apply to the hair and comb through, leave the mixture on the hair for 1-2 minutes, then rinse under running water).
Dry your hair.

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